Our journey began decades ago in the bustling streets of Bolton Market, near Saddar — the financial hub of Karachi — where Mr. Saleem Chhapra laid the foundation of Chapra Beauty Shop, the parent company of Glamorous Face Studio. What started as a small shop has today grown into one of Pakistan’s most trusted names in beauty and cosmetics.
In 2001, seeing the growing need for quality color cosmetics in Pakistan, Mr. Naveed Chhapra founded Glamorous Face — becoming the first to introduce color cosmetics to the Pakistani market. Through his hard work and commitment to quality, Glamorous Face quickly rose in popularity and is proudly recognized as Pakistan’s No. 1 color cosmetic brand today.
Continuing this legacy of innovation:
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In 2007, Mr. Amin Chhapra established Color Institute, a major player in the cosmetics industry.
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In 2011, Mr. Naveed Chhapra introduced Aqua Color Line, which gained strong popularity in Karachi, Pakistan’s economic hub.
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In 2013, addressing the rise of skin concerns, Mr. Asif Chhapra launched Dreampure Naturals, focusing on skin-whitening solutions.
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In 2023, once again pioneering solutions for Pakistani consumers, Mr. Naveed Chhapra founded Spa Line by Glamorous Face, dedicated to advanced hair treatment products.
From a humble shop to multiple groundbreaking brands, our story is one of passion, vision, and dedication to beauty. If we say that we are pioneers of the makeup industry in Pakistan, it wouldn’t be wrong.
At Glamorous Face Studio, our mission is simple: to provide the best beauty and personal care solutions to the people of Pakistan.
We love Pakistan.
Pakistan Zindabad!